Day 01
Discover and define
A focused conversation turns the idea into an agreed page list, visual direction and launch checklist.
10%
How I work
One clear week.
Nothing hidden.
A focused path from first conversation to a working standard website, with progress you can understand at every stage.
The seven-day website promise
Ready for your review
by the end of day seven.
For an agreed standard website, I promise a complete working first release within seven working days after your content, brand assets, access and deposit are supplied.
This promise covers the agreed website scope. Complex commerce, custom platforms, unavailable content, delayed feedback and third-party approval are scheduled separately and disclosed before work begins.
Day 02
Design the direction
The opening experience, typography, colour and key interactions are shaped into one clear visual system.
25%
Days 03–04
Build the experience
Responsive pages, navigation, motion and core content are developed as a working website—not a static mock-up.
58%
Day 05
Connect the essentials
Forms, domain preparation, analytics and agreed integrations are connected and checked.
74%
Day 06
Test and refine
Desktop and mobile journeys are tested, feedback is applied and visible defects are resolved before release.
90%
Day 07
Review and release
You receive the working release for final approval, followed by deployment once the agreed checks are complete.
100%
Larger products
Different scope.
The same clarity.
Week one establishes the working core. Connected accounts, payments, mapping or operational tools then move through integration and device testing.
You receive a written delivery schedule before build begins. App Store review and third-party approvals remain outside the promised build window.
Have an idea ready?